How many times can the news cover it within a minute?

I'm kind of glad that I don't watch or for that matter really read the paper. It's not the whole, "OMG LOL! THE NEWS HAS LIED TO US!" stuff that gets to me. It's just that once anything, of even remote national interst is hit, it's like we have struck a oil well. The stuff just keeps on poring out without any signs that it's going to stop soon.

Honestly how much does the news need to beat a dead horse until they finally realize that there is nothing else to cover on the topic? Twenty news stations, and they are all covering the same story.